Creative
Strategist, Designer and Writer, Christine Peacock
is a technically savvy marketeer whose 30-year
career has evolved from that of an Artist and
Writer to one of a
pioneer in the Integrated Marketing Communications
arena. Christine has provided
creative solutions concept, management, and production
both in-house, freelance, and as the agency of
record for various corporate entities, agencies,
national publications, and television broadcasting
facilities on a local, national and international
basis. Christine
founded IMAGE MAGIC as a studio of design in 1977.
As
an Art Director - Creative Director
during the 70’s and 80’s, much of
Christine’s work was in the advertising
and publications industry. It was this opportunity
to work in-house with a variety of agencies and
corporations that provided insight into the limited
success of communications produced in the "departmentalized"
environment of the typical 1980's vintage workplace,
which led to her personal commitment to master
the complete range of communications skills, media
production methods and design fundamentals associated
with architectural, environmental, industrial,
interior, and graphic purposes and to pioneer
an integrated communications strategy now referred
to as Integrated Marketing Communications.
With
this new Integrated Marketing Communications perspective
in mind, Christine attended numerous
seminars and workshops, later returning to UCF
during the mid 90's to continue education in the
disciplines of Graphic Design, Ad/PR Communications,
Small Business Management, and Services Marketing.
Graduate study in Technical Communications and
Multimedia turned her focus toward the challenge
of the expansive medium of the Internet as the
next addition to Image Magic Integrated Marketing
Communications and Design services.
After
seven years study at 3 Florida colleges,
a diverse but interrelated curriculum uniquely
qualified Christine as a provider of an integrated
approach to text and design communication to include:
Advertising, Public Relations, Promotion, and
Marketing. Fine Arts (drawing) and Psychology
at the University of South Florida, Tampa, evolved
into a focus toward Commercial Art at the University
of Central Florida with focus time spent at Sarasota's
Ringling School of Art refining talents in Illustration
and Typography. It was during her study of Graphic
Design and Ad/PR Communication at the University
of Central Florida in hometown Orlando, Florida,
that the Image Magic
concept developed into a mission,
goal, and business plan.
Since
that time, Christine’s Image Magic Design
Studio has evolved into a single-source provider
for Advertising, Marketing, Public Relations and
Communications solutions. Currently, Christine
brings her diverse expertise to her clientele
as a provider of: